Three Weeks, 30 Ideas, Thousands of Visitors!
Opportunity knocked when Elizabethtown Tourism and Convention Bureau hired AD-SUCCESS Marketing in September. With the movie Elizabethtown set for release October 14, the opportunity was there to put Elizabethtown, the city, on the map! Three weeks of commitment from the entire AD-SUCCESS team resulted in on-location cinema advertising for Elizabethtown, the city, on 150 movie screens in markets that bring visitors to the area (Ohio, Tennessee, Illinois). The picture here shows what our movie-goers saw in those areas! In addition, our new rack card, banner display for trade shows, new portal for the Elizabethtown web site and advertising brought the town we represent to life.

Press, Press and more Press. Press Photos and Press Angles.
AD-SUCCESS supports the efforts of our clients with recommendations for press photos, press angles, and collaborative brainstorming. Just Google our client's name (Sherry Murphy, Executive Director of the Elizabethtown Tourism and Convention Bureau) and you will find her in "Real-Life Elizabethtown Seeks Film's Fans," a story about drawing visitors to the area. This article, picked up by the Associated Press, resulted in exposure as far away as the Midwest! Of course, you'll also find coverage on Kentucky and Ohio television and newspapers.