Who We Work With: Online Retailers & Ecommerce Brands

At AdSuccess, we work exclusively with online retailers and ecommerce brands. Our sweet spot? Brands with large product ranges that need sharper Google Ads and PPC performance to grow profitably.

We partner best with category leaders and challengers in high-SKU, high-demand sectors — where success depends on smart, detailed execution. You’ll find us quietly obsessed with uncovering untapped potential and eliminating ad waste. The result? Better margins, more momentum, and sustainable scale.

Below are the retail categories  where we do our best work as a specialist ecommerce PPC agency. If you’re in one of these — you’ll feel right at home.

Home and Garden

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We know how shoppers research, dream, and buy for their home.

From statement sofas to seasonal garden must-haves, we understand how home and furniture brands need to balance inspiration with conversion. Our strategies reflect longer consideration journeys, seasonal surges, and the need to showcase a wide product range in the most compelling way.

We help brands maximise ROAS by aligning campaigns to shopper intent across Google Ads and ecommerce PPC — from interior design ideas to price-led comparison. We’re here to ensure your catalogue does more than just look good — it performs.

Google Ads shopping example for double beds sold by an ecommerce furniture retailer
Google Ads search results for garden furniture sets from an online home retailer
Google Ads shopping results for armchairs from a home and garden ecommerce retailer

Sports and Outdoors

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Performance-focused campaigns for performance-focused customers.

Whether it’s hiking gear, gym equipment or bikes, your customers are goal-driven — and so are we. We understand the importance, to outdoor ecommerce retailers, of the impact of weather, seasonality, and even sporting results on sales trends.

Our campaigns speak to your audience’s fitness goals, lifestyle choices, and passion for the outdoors. We optimise to ensure your bestsellers stay visible, your long tail works harder, and every click has purpose.

Google Ads search results for hiking boots from an outdoor ecommerce retailer
Google Ads shopping example for golf clubs sold by an online sports retailer
Google Ads search results for fishing rods from a sports and outdoors ecommerce retailer

Health and Beauty

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Where trust, brand loyalty and product education go hand-in-hand.

From skincare and supplements to grooming and wellness, health & beauty buying journeys are deeply personal — and increasingly competitive. We know how to attract, convert and retain customers through intelligent segmentation, compelling ad creatives, and precise keyword strategy.

We help ecommerce brands cut through the noise, highlight USPs, and keep PPC acquisition costs down while scaling smartly.

Google Ads shopping results for hair styling tools from a beauty ecommerce retailer
Google Ads search example for electric toothbrushes sold by an online health retailer
Google Ads shopping results for skincare products from a health and beauty ecommerce retailer

Electricals and Appliances

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For when technical detail and customer reassurance matter most.

Whether it’s air fryers or washing machines, we understand the nuance in high-consideration purchases — including how buyers compare specs, pricing, and delivery options.

We craft campaigns that educate, reassure, and convert for ecommere retailers — with attention to stock levels, pricing competitiveness, and promotional timing. Our goal: keep CPAs low, volumes high, and make sure your product feeds are doing the heavy lifting.

Google Ads shopping example for coffee machines from an ecommerce appliance retailer
Google Ads search results for washing machines sold by an online appliance retailer
Google Ads shopping results for air fryers from an electricals ecommerce retailer

Pet Food and Care

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We treat your customers’ pets like family — just like they do.

In a market driven by loyalty, routine purchasing, and rising customer expectations, we help pet brands stand out and scale sustainably.

Whether it’s optimising subscriptions, pushing premium products, or acquiring new customers without excessive discounting — we tailor your PPC campaigns to your brand story and your customers’ habits.

Google Ads shopping results for dog beds from a pet care ecommerce retailer
Google Ads search example for cat litter trays sold by an online pet retailer
Google Ads shopping results for dry dog food from a pet food ecommerce retailer

Baby and Kids

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Built for trust, safety — and growing demand.

Parents don’t cut corners — and neither do we. From baby gear to toys and educational tools, we understand the balance between utility, reassurance, and fun.

We help ecommerce brands navigate price sensitivity, evolving trends, and seasonal peaks like back-to-school and holidays. Our PPC campaigns are designed to win trust and long-term customers, not just clicks.

Google Ads search example for wooden toys sold by a children’s ecommerce retailer
Google Ads shopping results for bunk beds from a kids furniture online retailer
Google Ads shopping results for pushchairs from a baby and kids online retailer

Toys, Games and Crafts

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Creativity meets conversion.

In this fast-moving sector, attention spans are short and product trends change quickly. We know how to keep pace — optimising for both impulse buys and seasonal gifting peaks.

From evergreen classics to viral new releases, we make sure your inventory stays in the spotlight — and your PPC ad budget goes further.

Google Ads shopping results for arts and crafts kits from a creative ecommerce retailer
Google Ads shopping results for board games from a toys and games ecommerce retailer
Google Ads search example for building block sets sold by an online toy retailer

Ready to unlock more profit?

Let’s start with a review. We’ll take a detailed look at your setup – for free – and come back with honest feedback and a clear plan to unlock more from your Google Ads PPC spend.